I’m intrigued seeing signs for Happy Hour when I travel out of state. Could Happy Hour return to Massachusetts?
Massachusetts Senator Julian Cyr, Assistant Majority Whip, Cape and Islands District, filed an amendment that would repeal the prohibition of discounted drinks before 10 p.m. Senator Cyr feels it would add more ‘fun’ to restaurants in the greater Boston area.
The House of Representatives must also vote before the bill can goto Governor Healey’s desk for signature. Politico reported on the proposed legislation July 10; read more here.
Coincidentally, Indiana recently repealed their ban July 1.
What is the origin of Happy Hour?
In a blogspot.com post, Peter Jensen Brown explained the USS Arkansas originated “happy hour” in 1913. During their breaks from duty, sailors would enjoy music, movies, dancing, cigars and cigarettes. The sailors referred to themselves as the “Happy Hour Social”. Other naval ships followed suit. If you want a deeper dive, read the full article here.
Justine Sterling’s article in ‘thrillist’ outlines the trend becoming popular during prohibition. The 18th Amendment passed in 1920. People sought secret bars known as speakeasies. Although Prohibition ended in 1933, happy hour remained. Bars started offering discounted drinks in the 1970’s.
Massachusetts banned Happy Hour starting in 1984 to deter drunk driving. A tragic accident in Braintree, MA prompted this action. At the same time, drink prizes, discounted and free drinks were prohibited. However, special drink pricing is allowed when set for an entire calendar week.
To learn more about this incident and the legislative process undertaken, read here.
Do any other states ban Happy Hour?
As of this writing, Alaska, North Carolina, and Vermont ban Happy Hour. Drink specials are allowed in Oklahoma but the discounted cost cannot be for less than six percent markup of the cost.
Utah has banned Happy Hour and other promotions that discount beer or liquor prices since 2011.
Should Happy Hour return to Massachusetts?
Thirsty for more alcohol-related history?
Other articles I used in my research:
Red, White and Booze: A History of Alcohol and the Law in the United States
Raise a Glass or Pour One Out: Happy Hour back on legislative menu
Cheers!
